Google gets personal

Google introduced personalized home pages yesterday. It probably is a "broadside aimed at MyYahoo" as CNET News puts it.

But honestly, the Big Purple has nothing to fear at this stage. To call the yet unnamed service basic is putting it mildly. Very few content options, and no details on when for example news stories were published.

One thing that the personalized home page does is offer people more of a reason to set Google as their home page. According to numbers at Charlene Li's blog less than 20% of people who use Google have the site set as their default home page. I'm sure Google will improve on the personalization options, but I was still expecting more from them. Especially if they want us to default google.com.