"Fever" blogs sold
I've posted about Roger Åberg's expanding blog publishing venture on a regular basis. Most recently on January 20.
The big news this week is that Pan-European media group Bonnier, based in Sweden, has acquired all eight of the "fever" blogs for an undisclosed amount.
The deal has the potential to provide Roger & Co with an enormous audience as Bonnier publishes several of Scandinavia's leading newspapers and news sites in addition to other media interests.
This deal is the first of its kind on the relatively new commercial Swedish blog scene. Åberg is to be applauded for creating the "fever" network with its very dedicated audience. And for taking it to the next level. Snyggt jobbat!
More here (in Swedish).
Disclaimer: I am a occassional, and proud, contributor to Macfeber.
The big news this week is that Pan-European media group Bonnier, based in Sweden, has acquired all eight of the "fever" blogs for an undisclosed amount.
The deal has the potential to provide Roger & Co with an enormous audience as Bonnier publishes several of Scandinavia's leading newspapers and news sites in addition to other media interests.
This deal is the first of its kind on the relatively new commercial Swedish blog scene. Åberg is to be applauded for creating the "fever" network with its very dedicated audience. And for taking it to the next level. Snyggt jobbat!
More here (in Swedish).
Disclaimer: I am a occassional, and proud, contributor to Macfeber.
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